HIGH VALUE 3-MINUTE AUDIOBOOKS
- Bonus content to boost key messages
- Short, original and engaging
- Skills focused for nurses and leaders
SUGR AUDIOBOOKS
Creating empathy in healthcare.
Jason clicks record and leans into the microphone...
"How to model the behaviours you want your colleagues to show by asking just three key questions. Hello and welcome to your audiobook..."
Short, simple and original. It's a new and smart way to accent training content...
THE CHALLENGE
Reinforce. Engage. Activate. All in just three minutes.
Spectrum Healthcare recently defined a set of Leadership Competencies to guide managers and operational leaders across the organization.
The challenge – how to best put those skills for in the heads and hands of people across the organization.
THE APPROACH
Train first. Then keep it visible.
SUGR worked alongside communications leads at Spectrum to build and deliver a highly engaging, easy-to-activate, full day training program...
...then worked with the team to develop strategies and tactics to keep the learning top of mind.
A set of four 3-minute audiobooks written, produced and narrated by SUGR served as a standout tactic. Each book offers a specific action the audience can take.
THE RESULTS
Four books, something to do.
The books get instant attention, serving as a quick and simple way to keep important, culture building messages front and centre.
